- Growth Marketing:ON by Ahlem Mahroua
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- Funding in 2025: Securing Capital for Your Tech, EdTech & Gaming Startup 👾
Funding in 2025: Securing Capital for Your Tech, EdTech & Gaming Startup 👾
#20— All things StartupsGCC Series #3! Need funding for your SaaS, EdTech, or gaming startup? Get the 2025 playbook from my fireside chat with Xoogler founder Christopher Fong — capital-efficient metrics, pitch-deck tricks, and warm-intro tactics — plus how my 5-Week Funding Sprint can fast-track your raise.

On 20 March 2025 I sat down with Christopher Fong — founder of the 33 000-strong Xoogler community & General Partner at Xoogler Ventures — for a live session titled “Insights on Getting Funded.” More than 120 founders registered via Key.ai to decode what investors want in the year ahead.
If you lead a VC-backed startup and your runway clock is ticking, these notes are for you. Even without the recording (RIP, Google Meet!), the learnings below will sharpen your next raise.
The 2025 funding landscape at a glance
Global VC hit $314 B in 2024, edging past 2023 as AI deals exploded. SourCrunchbase News
Generative-AI alone drew ~$45 B—nearly double 2023. MintzEdge
Q1 2025 opened with $121 B in new funding even as deal count kept sliding. CB Insights
Translation: money is there, but every dollar is interrogated.
Key takeaways for getting funded in 2025
Capital-efficiency is the first filter
Investors want a burn multiple ≤ 1.5× and 18-24 months of runway. Bring scenarios that hit breakeven without a mega-round. LinkedInKill “narrative debt”
Features don’t raise money—category vision does. Open your deck with a status-quo pain → 10× future → why-now slide. LinkedInWarm intros > cold outreach
74 % of Xoogler-backed deals start with alumni referrals; the community’s Investment Syndicate counts 2 000+ angels. Map every target fund to a warm connector. LinkedInMaster the “30-10-3” rule
30-word elevator, 10 slides, 3-minute story. Refresh the data room monthly (deck, KPIs, cap table). LinkedInAngels bridge the valuation gap
Late-stage mark-downs mean specialised angels are filling rounds and opening domain doors cash can’t buy. Show a clear angel layer in your cap table. LinkedInGCC edge: impact slides matter
Sovereign funds weigh local job creation heavily. Quantify direct & indirect jobs—and lead with MoUs. LinkedIn
The Funding Sprint Checklist âś…
Step | Your litmus-test question |
---|---|
1. One-liner stress-test | Can a non-tech friend repeat it after 30 s? |
2. Traction triangle | Do I show two of three: revenue, retention, referrals? |
3. Moat slide | Data network effects, licences, or cap-ex barriers? |
4. Pipeline heat-map | Named warm-intro owner for every fund? |
5. 24-month model | Base, conservative, aggressive scenarios ready? |
6. Data-room hygiene | Deck, model, demo, KPI sheet, legal docs up-to-date? |
Beyond the event: partner with me
If your raise is stalling, my 5-Week Funding Sprint audits your deck, model & outreach flow, then plugs you into hand-picked intros across MENA and the Xoogler network. Only 5 founder seats per quarter—book a call here.
What’s your biggest fundraising blocker? Hit reply or leave a comment—I answer every founder personally.
Favourite quotes
“Your valuation isn’t a trophy—it’s an IOU on execution.”
“Intros are currency; spend them where the conversion rate is highest.”
Ready to scale your SaaS or EdTech startup? Visit https://www.ahlemmahroua.com to learn more and schedule a consultation.
Let's build a sales engine that fuels your growth.
See you in the comments — and good luck closing that round!
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